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Digital Fluency

Digital Fluency single most critical factor in closing the gender pay gap.

When women enter the workforce, economies grow

But globally, women do the lion’s share of unpaid work, which contributes significantly to the hidden pay gap. Tasks like cooking, cleaning, and family care—more amplified and time-consuming in developing markets—continually prevent women from closing the pay gap with men. Digital Fluency advances pay equality. Accenture research shows that across developed and developing markets, Digital Fluency’s potential impact is life-changing: nearly 100 million women would be added to the paid workforce, with almost two trillion dollars of additional income, while cutting decades off the pay gap—all by 2030. 

Digital Fluency is THE single most critical factor in closing the gender pay gap.

The Latest Accenture findings are based on a survey answered by more than 28,000 women and men, including undergraduates, in 29 countries. The sample included equal representation of men and women, representing three generations (Millennials, Gen X, and Baby Boomers) across all workforce levels at companies of varying sizes. The margin of error for the total sample was approximately +/- 0.6 percent.

Survey data were analyzed using econometric modeling to identify drivers of pay equality and career advancement and then combined with published data on education, employment, leadership, and research from the World Bank, the OECD, World Economic Forum, and the UN to then explore the potential impact of measures to improve equality.

The pay gap calculations are based on Accenture’s economic model, which takes into account the lower percentage of women than men in paid work. Countries included in the full study were: Argentina, Australia, Austria, Brazil, Canada, Denmark, Finland, France, Germany, Greater China (includes Hong Kong and Taiwan), India, Ireland, Italy, Japan, Mexico, Netherlands, Norway, Singapore, South Africa, Spain, Sweden, Switzerland, United Kingdom and the United States as well as Indonesia, Malaysia, Philippines, Saudi Arabia, and the United Arab Emirates.